Financial Terms



A form of protection or insurance against something that will definitely happen but at an unknown date, eg Death.


This is pretty morbid - it's something that is definitely going to happen but you just don't know when. So, if you cannot manage the economic impact of such an event, take out some form of assurance to compensate your dependents or your company when the event finally occurs, eg, Keyman assurance - company insurance against the death of its key employees.

What we do

At Shark Finesse we have developed an enterprise-grade cloud application to help businesses standardise and simplify their value engagements across the entire customer journey.

Shark, a business value engagement platform used by 1000’s of customer-facing teams globally (e.g. pre-sales, sales, value teams, and customer success) is easy to use, intuitive and usable directly with the customer to negotiate the likely business returns from investing in a solution.

By adopting the Shark approach you will fundamentally transform conversations with new and existing customers, close more business, and differentiate from the competition.