Financial Terms Glossary

Gross Profit Percentage


Another term for Margin. Describes the profit on a sale, or the difference between the Sales Price and Cost of Manufacture. Eg Sales price $15, Cost of Manufacture $10, then Margin = 33% being the $5 profit divided by the $15 Sales Price. NOT the same as Mark Up (50%).


See also Margin - it's the core profit on a deal. The Sales Price minus the cost price, expressed as a percentage. Eg, Sales Price $50, Cost Price $25 - then Gross Profit percentage is 50% ($25 divided by $50).

What we do

At Shark Finesse we have developed an enterprise-grade cloud application to help businesses standardise and simplify their value engagements across the entire customer journey.

Shark, a business value engagement platform used by 1000’s of customer-facing teams globally (e.g. pre-sales, sales, value teams, and customer success) is easy to use, intuitive and usable directly with the customer to negotiate the likely business returns from investing in a solution.

By adopting the Shark approach you will fundamentally transform conversations with new and existing customers, close more business, and differentiate from the competition.
Find out how

We'd love to hear from you!

+44 (0)1256 338635
Grove House, Lutyens Close
Basingstoke, Hampshire
RG24 8AG, UK