Financial Terms



Describes the profit on a sale, or the difference between the Sales Price and Cost of manufacture. Eg, Sales Price $15, Cost of Manufacture $10, then Margin = 33% being the $5 Profit divided by the $15 Sales Price. NOT the same as Mark Up (50%).


Not to be confused with Mark Up - but invariably is! It's the percentage rate of profit calculated by comparing the profit on a deal (Revenue - Cost) with the Revenue and expressing it as a percentage. E.g., Sales Price $50, Cost $25 then Margin = $25 or 50% of the Sales Price.

What we do

At Shark Finesse we have developed an enterprise-grade cloud application to help businesses standardise and simplify their value engagements across the entire customer journey.

Shark, a business value engagement platform used by 1000’s of customer-facing teams globally (e.g. pre-sales, sales, value teams, and customer success) is easy to use, intuitive and usable directly with the customer to negotiate the likely business returns from investing in a solution.

By adopting the Shark approach you will fundamentally transform conversations with new and existing customers, close more business, and differentiate from the competition.