Financial Terms



A myriad of benefits can be identified from proposals to improve businesses. Better customer loyalty, reduced costs, better service, more customer revenues are all quantifiable business 'benefits'. Identifying the financial impact of these is critical to businesses in order to justify investment spend proposals.


Too easy to bulls**t on this topic. 'Buy our product - it's great, it's better than the rest.' OK - but try quantifying this in terms of hard currency. It's only the quantifiable benefits not the technical features that truly count when investment is being determined. Cut the cr*p and stick to real business.

What we do

At Shark Finesse we have developed an enterprise-grade cloud application to help businesses standardise and simplify their value engagements across the entire customer journey.

Shark, a business value engagement platform used by 1000’s of customer-facing teams globally (e.g. pre-sales, sales, value teams, and customer success) is easy to use, intuitive and usable directly with the customer to negotiate the likely business returns from investing in a solution.

By adopting the Shark approach you will fundamentally transform conversations with new and existing customers, close more business, and differentiate from the competition.