Financial Terms
Glossary

Window Dressing

Formal

Financial window dressing is preparing/disclosing financial statements of a company to make the business appear in the best possible light (within accounting regulations). This is flexing the rules to portray the best possible position, accentuating positives, hiding negatives, and creating the maximum possible effect, e.g. for takeovers, or raising finance.

Informal

Is finance a science or an art? There are of course many ways to portray a set of results, and the accountancy reporting rules can be viewed as an artist's palette - how can we paint the best possible picture to help a particular situation? Highlight strengths, hide negatives, ignore concerns - all designed to create as unfair a position as possible - but yet within the rules.

What we do

At Shark Finesse we have developed an enterprise-grade cloud application to help businesses standardise and simplify their value engagements across the entire customer journey.

Shark, a business value engagement platform used by 1000’s of customer-facing teams globally (e.g. pre-sales, sales, value teams, and customer success) is easy to use, intuitive and usable directly with the customer to negotiate the likely business returns from investing in a solution.

By adopting the Shark approach you will fundamentally transform conversations with new and existing customers, close more business, and differentiate from the competition.